Do you know what you do?

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I woke up this morning to an Instagram message from one of my followers, asking about what I do. I sat down to send her an email, and I thought, "I should be able to do this with my eyes closed," but I had to stop and think about it and organize my thoughts. Usually,…

I made you cry? My job is done!

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Saint Anne's Day School just electronically sent this video production to its constituents after showcasing it at their annual Spring Soirée.   Videos of this nature are new for this community, so the feedback is especially important for me and for the school's director, who is successfully wrapping up her first year! I'm so incredibly…
Tags: Final Cut Pro X, Video Production, Videography

I’m always so flattered to see my work elsewhere!

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Last week, I had the honor of attending the Spring Luncheon at Atlanta Youth Academy, an incredible school near the heart of the city of Atlanta. I'm really excited about what's in store for these students because of the direction in which this school is headed! I was also excited to see, after posting on…
Tags: Facebook, Instagram, Marketing, Photography, Social Media

I kinda have a thing for numbers and circles

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I took a brief walk down memory lane this morning after running across some old files from my last job. I created these for social media for the 2014-15 Trinity Fund. I love the vibrant colors I was able to work with. The green, especially, was great for capturing attention on social media. I created…
Tags: Adobe, Adobe Photoshop, Design, Graphics, Infographics, Social Media

Sometimes, you just get it right

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This is a post from February 28 for Elijah DeJesus, an emerging millennial artist. The goal is to increase her following and public awareness prior to releasing new music. Instagram can be a tricky platform. Followers are not stable! An account can gain 50 followers in one morning and lose half of them that same…
Tags: Branding, Social Media

I Don’t Believe in “Cutting Corners”

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I recently designed a print piece for Franklin Pond, a local youth chamber music organization. One of the photos the director chose had the date printed in the bottom, right corner. Rather than crop the photo and lose some of the height and the instruments' details, I used Photoshop to remove the date for a…
Tags: Adobe Photoshop, Communication, Design

I love the powerful tagline this school uses!

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Independent schools are currently in the throes of Admission season, so it's no surprise that as I scroll through my Facebook news feed, I see quite a few sponsored posts from schools about open house events...more than I can remember seeing in the past. More and more schools are beginning to tap into the power…
Tags: Advertising, Branding, Communication, Design, Education, Social Media

Altered Paper

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When a client asked me to find an image of a person comparing two documents (with specific wording), I knew I wouldn't be able to, so I found an image and altered it to be included in a business pitch presentation. Use the slider to see changes.
Tags: Adobe Photoshop, Graphics, Presentations

70th Birthday Party Image

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I was hired to design an image for a 70th birthday party, to be used on a step and repeat banner. The client and I went through quite a series of revisions (below) before we arrived at exactly what he had in mind.  
Tags: Adobe Photoshop, Creativity, Design, Graphics

When Sending an Email Isn’t Just Sending an Email

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I was recently hired to design a print piece (a 5.5 x 8.5-inch "postcard") advertising a chamber music summer program, which would also be emailed to constituents. Sounds like a easy enough task that wouldn't require many hours of work, but besides weighing all the design options and revising, this is actually a perfect project…
Tags: Adobe Illustrator, Adobe Photoshop, Communication, CSS, Design, Email Marketing, HTML
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